Made to Stick: Why Some Ideas Survive and Others Die
Author: Chip Heath
Manufacturer: Random House
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Author: W. Chan Kim
Manufacturer: Harvard Business School Press
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Competitive Strategy: Techniques for Analyzing Industries and Competitors
Author: Michael E. Porter
Manufacturer: Free Press
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The Strategy and Tactics of Pricing: A Guide to Growing More Profitably (4th Edition) (Pie)
Author: Thomas T. Nagle
Manufacturer: Prentice Hall
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Seeing What`s Next: Using Theories of Innovation to Predict Industry Change
Author: Clayton M. Christensen
Manufacturer: Harvard Business School Press
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Innumeracy: Mathematical Illiteracy and Its Consequences
Author: John Allen Paulos
Manufacturer: Hill and Wang
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Sam Walton: Made In America
Author: Sam Walton
Manufacturer: Bantam
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A Technique for Producing Ideas (Advertising Age Classics Library)
Author: James Young
Manufacturer: McGraw-Hill
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The Market Research Toolbox: A Concise Guide for Beginners Second Edition
Author: Edward F. McQuarrie
Manufacturer: Sage Publications, Inc
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Paradigms: Business of Discovering the Future, The
Author: Joel A. Barker
Manufacturer: Collins Business
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The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow`s Profits
Author: Adrian J. Slywotzky
Manufacturer: Three Rivers Press
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The Profit Zone: How Strategic Business Design Will Lead You to to Tomorrow's Profits
Author: Adrian J. Slywotzky
Manufacturer: Crown Business
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Contextual Design : A Customer-Centered Approach to Systems Designs (Interactive Technologies)
Author: Hugh Beyer
Manufacturer: Morgan Kaufmann
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The Upside: The 7 Strategies for Turning Big Threats into Growth Breakthroughs
Author: Adrian J. Slywotzky
Manufacturer: Crown Business
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The Price Advantage (Wiley Finance)
Author: Michael V. Marn
Manufacturer: Wiley
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Profitable Growth Is Everyone`s Business: 10 Tools You Can Use Monday Morning
Author: Ram Charan
Manufacturer: Crown Business
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Positioning: The Battle for Your Mind
Author: Al Ries
Manufacturer: McGraw-Hill
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Voices into Choices: Acting on the Voice of the Customer
Author: Gary Burchill
Manufacturer: Joiner Assoc
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How to Grow When Markets Don't
Author: Adrian Slywotzky
Manufacturer: Business Plus
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The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (3rd Edition)
Author: Thomas Nagle
Manufacturer: Prentice Hall
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Power to Burn: Michael Ovitz and the New Business of Show Business
Author: Stephen Singular
Manufacturer: Carol Publishing Corporation
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Value Migration: How to Think Several Moves Ahead of the Competition
Author: Adrian J. Slywotzky
Manufacturer: Harvard Business School Press
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Profit Patterns: 30 Ways to Anticipate and Profit from Strategic Forces Reshaping Your Business
Author: Adrian J. Slywotzky
Manufacturer: Crown Business
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Profit Patterns: 30 Ways to Anticipate and Profit from Strategic Forces Reshaping Your Business
Author: Ted Moser
Manufacturer: Crown Business
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Obvious Adams: The Story of a Successful Business Man
Author: Robert, R Updegraff
Manufacturer: FQ Classics
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How Digital Is Your Business?
Author: Adrian J. Slywotzky
Manufacturer: Crown Business
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How to Grow When Markets Don`t
Author: Adrian J. Slywotzky
Manufacturer: Warner Business Books
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Intelligent Business Alliances: How to Profit Using Today's Most Important Strategic Tool
Author: Larraine D. Segil
Manufacturer: Three Rivers Press
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The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers
Author: George S Day
Manufacturer: Free Press
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Profit Patterns : 30 Ways to Anticipate & Profit from Strategic Forces Reshaping your Business
Author: Adrian J. Slywotzky
Manufacturer: John Wiley & Sons Ltd (Import)
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Obvious Adams: The Story of a Successful Businessman
Author: Robert R. Updegraff
Manufacturer: Updegraff Pr
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Pricing: Making Profitable Decisions
Author: Kent B Monroe
Manufacturer: McGraw-Hill/Irwin
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Outsourcing-in-a-Box
Author: Bob Booton
Manufacturer: BidnessBooks Publishing
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Profit Patterns: A Strategic Shortcut (Guest Column)
Author: Adrian J. Slywotzky
Manufacturer: Harvard Business Review
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The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail (Management of Innovation and Change Series)
Author: Clayton M. Christensen
Manufacturer: Harvard Business School Press
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Value Migration: How to Think Several Moves Ahead of the Competition
Author: Adrian J. Slywotzky
Manufacturer: Harvard Business School Press
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